Mental State, Entrepreneurship and Self Publishing

I started a few successful businesses while I was pursuing my business studies in school. I became a distributor of products at 18 years old when I could legally sign my first contract. I gave tuition on the side.  Before I was 18, I was using my mum’s credit card to start an ebay account to buy and sell products. When I was 12, I had a virtual online shop on neopets were I sold potions for virtual currency and made a killing with my best friend. There are many different instances where I put my creativity and resourcefulness into play. I think there is no running away from this calling once you are connected to your higher purpose – mind – heart and soul.
Self-Publishing or Traditional Publishing: Which Should You Choose?
The reason why I choose self publishing because I  want to experiment with my creativity and have the freedom to do whatever I want without anyone else telling me what to do. Maybe I am controlling in that sense, but I have a strong work ethnic and I spend hours of research before I take any action to write a single line or film a video. It makes me feel good to see that people appreciate my products and services which are my unique offerings to the world. I was reading this diagram on self publishing and boy, it really resonated with me and inspired me to write this post on why I feel so strongly about my self publishing independent journey.

There are a few factors that lead to my current line of thought, one key reason why I chose this lonely difficult path is because I do not want any casualty. What do I mean by that? If I start any other business, and that business fails, I have to lay off staff. I dislike firing people, but when there are no more clients or the economy goes down, staff have to be laid off. But with writing, the only person I have to depend on is myself. I have to produce my targets on time, and I am the only casualty in this. This makes me feel more content at least I can control the outcome (by deciding to write more or rest).

How I work – I have a Google Calendar where I put my milestones for the day and checklists. I have a five year business plan for my writing which I enact on, and readjust my strategies. I reevaluate my actions yesterday, and re-correct my actions for today. If the past month actions produce no results, I will switch my direction and mode of operation by formulating a different strategy. I have to admit I fail most of the time (9/10 times). Only about less than 5% my plans produce results. Some days I feel like a total failure and defeated for this reason. I had regroup my friendship net and built up my core group of support network over time so that I won’t be thrown off the grid if the going gets too tough. As a entrepreneur sometimes you got to be ready to lose everything you have overnight, so you can operate without the fear of having everything taken away from you.

It’s like poker. You can’t win if you show your tells. You can’t win if you show your fear. You have to zen out and think rationally about each decision. Will you be able to make your opponent fold knowing you have the weaker hand? Will you be able to bluff? Will you be able to make him bet knowing you have the stronger hand? These are very mental decisions. These are the thought processes that goes on everyday for an entrepreneur. That’s why business people love poker and likewise. It’s not a game, but it’s a mental state. The game is not your opponent but yourself. You can never beat your opponent if you are not in the center of your own internal universe. That’s the greatest mistake people make – they think they can lie, bluff and be deceit about their actions. But no, your opponent will sense your fears and triple bet you and take away all your chips. Such is essence of mental game.

 


AVERRAL writes under pen name Scarlet Risqué. She stars in Scarlet Queen YouTube with over a million views. She holds a degree in business. The RED HOURGLASS is ranked Top 50 Espionage Thriller on Amazon. She is currently writing the sequels to the Hourglass Series. Grab a free copy of her novel now RED HOURGLASS on Amazon
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